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Andy Holaday

Always good to dissect the sensitivity vs. specificity paradigm, but I am also interested in pursuing the lead-in -- the part about "big data".

Today I bookmarked an article http://mobile.cio.co.uk/news/3421270/rsa-say-future-of-security-is-big-data/ because I want to put this in my pocket of egregious abuses of the buzzword "big data". It seems pretty typical of the new-age used-car (or is it used-data?) salesman stump speech, and I find it to be, well, very sales-y and not very impressive.

For example, and I quote, "Now, with recent advancements in computing power, storage systems, database management and analytics frameworks, no data set is too big or too fast." This is easy to pick on: the "recent advancements" are, incrementally, no more significant than the "recent advancements" realized say, 3, 5, 10 or 20 years prior. So why all of a sudden have we reached "big data" status?

I know I'm leading my opinion, but I would enjoy others' comments on why we should buy in to the idea that some sort of revolution is going here. Seems to me "big data" is just a manifestation/natural outcome/side-effect of Moore's law, but some order of magnitude has been attained that, for whatever reason, the industry has decided is dazzlingly large enough to promote it in its own right.

Kevin Henry

Excellent post.

Vanessa Elizebeth

Thats a great piece,thanks for writing it up.

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