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This comment is unrelated to your Groupon posting; I just wanted to provide this link to a story in Saturday's FT on how statistics is changing soccer. I recently read (and thoroughly enjoyed your book), and I thought that the story told via the article was similar to some of the phenomenon you highlighted in the book. Keep up the good work.



I am quite sure no one else is having more data than groupon on how, when, which and whom questions related to shopping. I am wondering why they are still not using that data in a positive way to create something big like a platform for doing shopping

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Business analytics and data visualization expert. Author and Speaker. Currently at Columbia. See my full bio.

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