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Bernard Lebelle

Indeed, an ill-suited graph for comparison purposes. A different approach could be to have for each market a documented baseline with pointers for Samsung and it's major competitor.

I totally agree with your questions on the basis of this graph. I find it particularly misleading not to neutralize the currency effect as it presents a distorted view on your internal performance - on which we are expected to have a strong influence for such thing as product design, strategic choices, internal processes - versus the financial bonus of a currency rate - on which we are seldom in a position to have an influence.

Inversiones financieras

I look forward to reading more on the topic in the future. Keep up the good work! This blog is going to be great resource. Love reading it...

l-arginine

Your topic is indeed an eye opener for everyone.

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Marketing analytics and data visualization expert. Author and Speaker. Currently at Vimeo and NYU. See my full bio.

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